Do you ever watch 'Dragon's Den'? It's a tv show where inventors pitch their ideas to try and secure investment from a panel of wealthy business people. I love it on a number of levels, the wacky ideas, the human drama, the sweaty palmed lurch of fear writ large on the people giving the pitch, their struggle to retain dignity in the face of being told the idea will never make a return, the resolute certainty of the dragons as they bestow a wad of their cash.
Back in the day, I did the job of one of those pitchers, standing, knees trembling behind the desk, struggling to keep my voice steady as I outlined business plans to people in my company who had their iron grip on the seed funding our project desperately needed. It was terrifying and I loved every second of it. And it also made me wonder what it would be like to be on the other side of the desk - to be the person responsible for spotting the ideas which were going to fly and probing for the holes in the ones less well-concieved.
Which is possibly what drew me to the idea of Kickstarter - a crownfunding platform for creative ideas. I've been stalking the site trawling through for ideas which appealed to me. My criteria were simple - the product had to be something meaningful to me, the entrepreneurs needed to be credible and the business plan had fall into the realms of achieveable rather than pipe dream.
And I've found one.
The Vu Slidestrap project is 75% pledged, and if they raise the rest of the money in the next 17 days, I will become an investor and we will see if I really might have been able to cut it as a Dragon! Oh and I'll have a camera strap which doesn't hurt my neck - hooray.